Canceled: Knock ‘Em Dead LinkedIn® Strategies

UPDATE: Unfortunately, this event has been canceled. Our apologies to those who were interested in attending.

Learn little-known tips that will get your LinkedIn profile noticed and help you get a job.

General Tips: Your Profile and Establishing Your LinkedIn “Brand”

  • Optimizing your profile
  • Best ways to build your network
  • Using LinkedIn groups to enhance and shorten your job search
  • Targeting and following companies and people on LinkedIn

Specific Intermediate and Advanced Strategies to Land a Job Using LinkedIn

  • How to get noticed by recruiters and hiring managers
  • Best ways to find jobs on LinkedIn
  • When, why, and how to adjust your settings

When: Saturday, July 11, 2015, 9:00 a.m. to 1:00 p.m.
Where: Elijah’s Deli and Restaurant, 7061 Clairemont Mesa Blvd, #213, San Diego, CA 92111
Check In: 8:30 a.m. to 8:55 a.m.

STC Member $20.00
Students and Unemployed $20.00
General $30.00

Registration: Follow this link to register.

About the presenter

Marissa Marsala--3_web file

Marissa Marsala is a recruiter, career coach, and frequent motivational speaker at networking events on career-related topics. She is also the founder of Employer & Candidate Connection (ECC) and a group on LinkedIn under the same name.*

She is an expert marketer of 15+ years and a former HR management professional of 12+ years. She blends both areas of expertise to assist clients.

Marissa is well-networked and uniquely qualified to help today’s job seekers cut through the clutter and invest their energies in productive activities that help them land jobs.

*The ECC LinkedIn pro bono group serves as an online meeting place for job seekers, employers, and search firms. Employers and search firms can post jobs, while job seekers can take advantage of a wide variety of free career and resume advice, networking tools and tips, as well as apply for jobs.

June Meeting: Job Networking and Roundtable Discussion!

Networking imageUPDATE: The location has been changed! We are now meeting at a Qualcomm facility in Sorrento Valley. However, please note this event is not sponsored by Qualcomm. Qualcomm recruiters have not been scheduled to attend.

Join us on Tuesday, June 9th for the June STC Meeting! We have postponed our May meeting and will hold it on June 9th.

Job Networking Roundtable – June 9th

Our June 9th meeting will be a Job Networking Roundtable. We will have four tables, each covering a different aspect of your tech comm job search. Bring your questions, resume, LinkedIn profile, and business cards to prepare for an evening of networking, information gathering, and fun. Every 15 minutes we’ll switch tables, creating a rousing and informative evening!

Here are the tables we’ll have set up:

  • Interviewing –Get your questions answered regarding your interview concerns. Get a list of items that can help you improve your interviews. Do you know:
    • What the top 8 types of interview questions?
    • What are the 10 most common interview questions?
    • What are the best answers for situational interview questions?
    • What’s the STAR method for asking tough interview questions?
    • What are good questions for the interviewee to ask?
  • Management – Learn what hiring manager look for when hiring technical communicators. How do they quickly decide whether they want to interview you? What’s really important to them? Is it your skills, your personality, or how you dress?
  • Job Searching – Get advice on how to best perform your job search. Are there best places to post your resume? Is having a LinkedIn profile important? What are good search techniques for finding openings? Get your questions answered by people who’ve been there and successfully found a great job.
  • Technical Recruiters – We will have at least one recruiter to answer your questions.
  • LinkedIn Profile Reviews – Bring a printout of your LinkedIn Profile so we can give you feedback. Or we can review your LinkedIn profile online and provide you with a list of checked-off areas that you can improve.
  • Resume Reviews – Bring a printed copy of your resume to submit for review. We will review it and send you comments within three weeks.

Bring your resumes, LinkedIn profile printouts, business cards, and questions! We’ll have fun, learn a lot, and make new connections. This is also a great networking opportunity!

Qualcomm Facilities in Sorrento Valley:

10555 Sorrento Valley Rd., San Diego, CA  92121

  • When: Tuesday, June 9th
  • Check In: 5:30-6:00 pm
  • Dinner: 6:00-6:45 pm
  • Presentation-only check-in: arrive by 6:45 pm
  • Business Meeting: 6:45-7:00 pm
  • Presentation: 7:00-8:30 pm

Register here!

Congrats to Lori Meyer, 2015 STC Fellow

lori_meyer-188x250We’d like to give a special congratulations to Lori Meyer, our dedicated VP of Membership. Lori has just been announced as one of the 2015 Fellows to be honored at the STC Summit!

According to our parent org, Lori is being recognized “for outstanding service to multiple STC communities and to the Society as a whole; for achieving distinction as an innovator and pioneer in her service to STC and in her professional career.”

Congratulations, Lori!

Presentation Slides: Implementing Structure for a Medical Devices Company

Implementing Structure for Medical Devices Company
Click on the image to download the presentation slides.

For our chapter meeting in March, we welcomed two speakers, Dewey de Butts and Marilyn Kirschen, who spoke about implementing structure through DITA at medical tech company, CareFusion.

For anyone who was not able to attend–or for those of us who would like a refresher on the material covered–you may download the presentation slides by clicking here (or by clicking on the image above).

April Meeting: Creating Mobile Apps without Coding – A New Avenue for Tech Comm

Join us on April 14th to hear Neil Perlin’s talk on Creating Mobile Apps without Coding – A New Avenue for Tech Comm

After years of false starts, mobile is finally taking off in tech communications and in the larger business and mass markets. If you’re a technical communicator and use tools like Flare or RoboHelp, you can convert online help to run on mobile devices pretty easily. But what if you need “true” mobile apps? Perfectly do-able – witness the thousands of iPhone and Android apps – but it calls for far greater programming skills. Until now…

In recent years, a new class of authoring tool has emerged that lets non-programmers create true apps with no Eclipse IDE, MIME types, Objective C, or other code knowledge. Instead, non-programmers can create apps visually using drag and drop, with data management as simple as a Google Drive spreadsheet. If you know how tools like Doc-To-Help and RoboHelp changed help authoring in the early ‘90s by letting us create online help without working in RTF… If you know how FrontPage did the same for web site development… Think of the new GUI app development tools as being the equivalent for app development. And lets us create apps quickly and inexpensively, in days rather than weeks or months.

In this presentation, we’ll look at this new app space, sometimes called “DIY (Do it yourself) apps”. We’ll look at the rationale behind going mobile in general, review the differences between native, web, and hybrid apps, and some applications for apps in and outside tech comm. Neil will then create a simple but functional app during the presentation, using a leading DIY app authoring tool called ViziApps. (If you have an iPhone 4+ or Android phone, you can install a previewer before the meeting and view the app on your phone at the end of the night, without waiting for it to appear in one of the public app stores.) Speed, simplicity, flexibility, and convenience – with no programming.

Neil Perlin

About Neil Perlin 

Neil is an internationally-known online content consultant for companies ranging from F100 to startups. He helps clients create effective, efficient, flexible content for delivery in any form from paper to online to mobile. Neil is a columnist for Intercom and a popular conference speaker, the creator of the Beyond the Bleeding Edge at the STC summits, and a 2010 STC Fellow.

Neil is MadCap-certified in Mimic and Flare, Adobe-certified in RoboHelp, and Viziapps-certified for the Viziapps app development platform. He is also the author of “Advanced Features in MadCap Flare 10” and “Creating Mobile Apps without Coding” which are available on

Neil provides training, consulting, and development for online help and mobile apps and related areas through Hyper/Word Services. You can contact him at


La Jolla Village Square,
8861 Villa La Jolla Drive, La Jolla, CA 92037
(858) 455-1461


Date(s) – 04/14/2015
5:30 pm – 8:30 pm

Register for this event by clicking here.