Welcome to the San Diego chapter of STC!
The San Diego chapter of the Society for Technical Communication welcomes you. If you're interested in technical communication, you'll find what you're looking for here.
May Chapter Meeting
White Papers: Why Write Them, and How
Please join us on Wednesday, May 14, 2008, when author and leading white paper writing and marketing authority Mike Stelzner describes the fine art of writing truly effective and persuasive white papers.
White papers help people make decisions. They are persuasive documents that usually describe problems and how to solve them. To be truly effective, they must provide something of value to readers, so that those readers give your company their time, respect, loyalty, and ultimately, their business. Ninety percent of executives find white papers helpful or extremely helpful, and more than half claim white papers influence their buying decisions.
| Michael A. Stelzner is of the leading authorities on the topic of writing and marketing white papers. He has written more than 100 white papers for many of the world's most recognized companies, including Microsoft, FedEx, Motorola, Monster, Hewlett-Packard and SAP. Michael is also the author of the bestselling book, Writing White Papers: How to Capture Readers and Keep Them Engaged. |  |
Michael is executive editor of the 20,000-reader WhitePaperSource Newsletter, a monthly publication dedicated to helping writers and marketing professionals master the art of white papers. Michael also founded WhitePaperSource.com,
the first and only portal dedicated to the topic of white papers.
In addition, Michael trains corporations and professional organizations, and hosts a monthly teleclass on white paper-related topics. He has instructed major corporations, such as VeriSign and Qualcomm, and has spoken at national conventions,
such as MarketingSherpa's B2B Summitt and the Society for Technical Communication.
Create a Winning Portfolio
STC-SD Workshop — May 17
To win the job you deserve, you must sell your expertise. Learn how to showcase your skills and ace an interview using printed and electronic portfolios when STC’s Jack Molisani and Pam Coca join forces for this one-day workshop. Click here for more information.
The Adobe Technical Communication Suite will be raffled off, too!Future Chapter Meetings
You may view future San Diego meetings and tentative meetings here.
2008 Spotlight Awards
The 2008 Spotlight Awards Banquet was held on Saturday, March 1, 2008 in San Juan Capistrano. Many exceptional print publication, online help, and technical art entries were recognized with merit, excellence, and distinguished awards. Click here to see the winners.
You can view 46 photos of the award winners here: http://www.flickr.com/photos/23942573@N06/
Interview with STC President
In this 35-minute podcast, STC President Linda Oestreich talks about the direction that the Society for Technical Communication is heading. She explains the strategic objectives of the STC and the ways the Board is trying to meet those objectives in a financially conscious way. She provides updates on other initiatives they’ve pursued, such as certification programs, increased recognition, and membership trends. Linda also talks about the awesome responsibility it is to be president of an organization of nearly 15,000 members worldwide.
2007 Salary Survey
The new 2007 salary survey is now available for viewing.
